Taylor
- In partnership with AMC, Taylor Swift brought a 90-minute movie to cinemas for one weekend only to celebrate the release of her 12th album, “The Life of a Showgirl.”
- The three-day event tallied an estimated $33 million domestically, the biggest album debut event in cinema history.
- This is the second collaboration between Swift and AMC. In 2023, the theater chain secured the rights to distribute a filmed version of Swift’s Eras Tour concert, generating $261 million in box office globally.
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